Business
Dancing on the Edge aims to forge mutually beneficial relationshps with the business community. Sponsoring and business events are two means for doing so. Other possibilities are being investigated and the organization remains open for initiatives.
Business: are you interested? Send an email to: sponsoring[at]dancingontheedge.nl
Business
Dancing on the Edge aims to forge mutually beneficial relationshps with the business community. Sponsoring and business events are two means for doing so. Other possibilities are being investigated and the organization remains open for initiatives
Dancing on the Edge offers you the opportunity of entering into (long-term) partnership or project-specific cooperation. Dancing on the Edge aims to customize and fine-tune the cooperation as far as possible, in order to reach the optimum result for both parties.
Support the Dancing on the Edge festival and become a sponsor!
As a partner/sponsor of the Dancing on the Edge festival, not only will you enable us to continue to stimulate the artistic quality and creativity of the festival, but your organization will benefit from many advantages. See the following slide.
Sponsorship advantages
• Presentation and expansion of your company’s name and brand awareness;
• Participation in the national and international Dancing on the Edge media campaigns;
• Access and exposure to partner organizations in the MENA region;
• Reaching a very diverse public;
• The relaxed and friendly atmosphere of the Dancing on the Edge festival is excellently suited to business to business marketing
• Supporting a cultural-social initiative;
• Besides the sponsorship packages, it is also possible to link your company name to one of our discipline-focused projects. Every year, Dancing on the Edge has an extensive program in the Netherlands and the MENA region.
Information for potential sponsors
Since 2006, Dancing on the Edge, based in Amsterdam, the Netherlands, has been presenting and promoting contemporary dance and theatre artists and groups from the Middle East and North Africa.
In addition to a biennial festival in various Dutch cities, Dancing on the Edge also organises performance tours, training programs, workshops, artistic residencies, co-productions, cultural education programs, film screenings, symposia, debates and other activities throughout the year. These activities take place both in the Netherlands and in the region itself.
Dancing on the Edge occupies a unique position in the field, as it provides both a platform and an incentive for cultural exchange and collaboration.
The main event in the Netherlands, which takes place in 5 big cities and involves international artists.
Dancing on the Edge Festival - comprising an extensive fringe program alongside the performances that includes debates, films, music, network meetings and cultural education projects -provides a wealth of art and culture from the Middle East and North Africa.
Dancing on the Edge provides a platform for the art forms produced by the new generation of artists.
This generation of dance and theatre artists from the MENA region creates original, spirited and creative work. With their contemporary themes, these performances are of interest to audiences worldwide. These audiences comprise both regular dance and theatre-lovers and new spectators who feel an affinity with the region through personal interest or connections.
Goals
• Acting as ambassador for the Netherlands in the MENA region
• Enriching the arts sector and society in the Netherlands
• Reaching and retaining the new generation of consumers
• Acting as a bridge between the Netherlands and our partner organizations in the MENA region
• Promoting long-term international artistic exchange
• Challenging and breaking through existing views and stereotypes
Facts & Figures:
• 3rd edition of Dancing on the Edge Festival, December 2011
• Location: 5 cities in the Netherlands: Amsterdam, Rotterdam, The Hague, Utrecht
and Groningen
• 9,000 visitors expected in 2011 (Audience growth: 2009: 8003 people (2.3 times the
number in 2007) 2007: 3467 visitors (a growth of 130%)
• Continued growth in the online community. In 2011, attention will focus on online
marketing, both at national and international level
• Forty international artists from very diverse backgrounds. Over the years, we have
had artists from Morocco, Lebanon, Iran, Iraq, Syria, Jordan, Turkey, Tunisia and the
Netherlands.
• 75 stage events; theatre and dance performances, music performances, visual art exhibitions, film screenings, network and expert meetings, and debates
• Dancing on the Edge is receiving growing attention from the press and media, both in the Netherlands and internationally: in all the dailies, in all the cultural listings and in various magazines
• Cooperative ventures with various organisations within the target group, other event organisers, network organisations for professionals, and organisations focusing on Morocco, Turkey and the Middle East
• Dancing on the Edge has become a hallmark for our target groups.